Archives for Business Books
The authors of Born to Build have written a useful tomb for entrepreneurs seeking a balanced approach to building their business in the face of fierce competitions.
In Straight Talk for Startups, authors Komisar and Reigersman share 100 time-tested rules to building a start up from a financial and operational standpoint.
You Are Your Brand focuses on developing a personal business brand, an important key to marketing as a small business or solopreneur.
Author Scott Brinker's new book, Hacking Marketing, offers some insider tips on marketing and marketing technology for small business owners.
Melinda Emerson gives small business owners who feel like it's caving in around them a plan to restore order with her new book, Fix Your Business.
The book Connect tackles the task of creating customer experiences by exploring how customer experience can be best managed.
What should an operation that is customer-centric look like to be effective? One book that strives to answer that question is Transform.
Author Jeffrey Hayzlett explores the tough times between a grand opening and a milestone and how to get from one to the other.
The atmosphere at your small business could be its biggest asset.
Aspiring actuaries and other number-oriented folks may want to check out the book Strength in Numbers from author Chloe Hung.