Apply These 5 Tips to Get All Your Employees Involved in Social Media Marketing

How can you leverage your staff's reach to enhance your social media efforts? By following these 5 tips for encouraging employee social media advocacy. Read more »

Facebook Community Boost Provides Mobile Economy Training to Novice Entrepreneurs

The new Facebook Community Boost program is a new offering that seeks to help U.S. small businesses grow by enhancing their digital skills. Read more »

Twitter Promote Mode Automatically Boosts Small Business Tweets for $99 a Month

Using a new subscription-based model, the new Twitter Promote Mode automatically boosts tweets on the social media site for a monthly fee. Read more »

The Right and Wrong Kind of Video for Each Social Media Site (INFOGRAPHIC)

This handy infographic details what works best when video marketing on social media sites and why you should be using this form of content over others. Read more »

Now Your Business Too Has #280characters of Twitter Power

The new 280 character tweets on Twitter are now available to all users -- for better or worse ... it depends on who you ask. Read more »

Facebook Marketplace Enhancements Can Benefit Used Car Dealers

New features to Facebook Marketplace make it easier for used car dealers to have their inventory bought on the social media site. Read more »

Business Users, Twitter May be Miscalculating Your Reach

Twitter miscalculated users count for years admits the company in its third quarter results report Thursday. Will this impact how you view or use the site? Read more »

The Hidden Mysteries Behind Researching Your Target Audience with Social Media

Social media only works if you're reaching the right people. Here how to do market research using social media so you can target your intended audience. Read more »

Data Shows LinkedIn’s Value as a Networking, Branding Tool (INFOGRAPHIC)

To know more about LinkedIn’s rise, as well as the new features it offers to small businesses, check out the LinkedIn statistics in this infographic. Read more »

Apply These 3 Secret Techniques to Target Generations X, Y and Z via Social Media

If you want to be effective, you'll need slightly different approaches to target Generation X and Generation Y on social media. Read more »