A new book argues that companies can thrive by focusing on the human development of their employees. Read more »
In order to build engagement and loyalty in a climate of intense competition and distraction, media companies have to understand their customers, viewers, and readers as fans. Read more »
Carolyn Everson, Facebook's top marketing executive, has a unique perspective on the forces shaping digital advertising, media consumption, and Internet access. In a wide-ranging interview, she describes the social network's broad... Read more »
To outperform their increasingly diverse competitors in a slowing global market driven by multiple coincident shifts, entertainment and media companies must capitalize on the many pockets of growth and opportunities. Read more »
Some people seem to have a knack for developing talent, but the credit should go to their habitual leadership practices. By interviewing hundreds of people over a 10-year period about the... Read more »
Amid eroding boundaries, fragmented attention, and an expanding array of delivery systems, more companies are deploying media to meet business objectives. To a degree, everybody is in the media business now.... Read more »
As the head of WPP Group, which touches every part of the global media business, Sir Martin Sorrell is confronted with the challenge of figuring out ways for people to work together... Read more »
Delving into comprehensive data on the world's entertainment and media industries yields sharp insights into a future of eroding borders, changing behavior, and opportunities for growth. Read more »
Despite obstacles and setbacks, companies are still globalizing at a furious pace. Read more »
The vast media market serving India's billion-plus population falls into three broad groups: infotainment followers on feature phones, digital self-aggregators on smartphones, and regional print readers with newspapers. All three groups... Read more »