How do car companies name their new models? A look at the art and science of auto nomenclature Industry-The Economic Times — December 2, 2017 comments off Over the years, model-naming has become a complex affair. The most popular are words that convey a feeling — like (Maruti) Swift or (Honda) Jazz.
Over the years, model-naming has become a complex affair. The most popular are words that convey a feeling — like (Maruti) Swift or (Honda) Jazz.