{"id":86348,"date":"2022-07-04T11:23:39","date_gmt":"2022-07-04T11:23:39","guid":{"rendered":"https:\/\/www.musicbusinessworldwide.com\/?p=133582"},"modified":"2022-07-04T11:23:39","modified_gmt":"2022-07-04T11:23:39","slug":"paul-cormack-promoted-to-general-manager-at-better-noise-music","status":"publish","type":"post","link":"https:\/\/businessnewsbox.com\/?p=86348","title":{"rendered":"Paul Cormack promoted to General Manager at Better Noise Music"},"content":{"rendered":"<p><strong>Paul Cormack has been promoted to the role of General Manager at independent record label <a class=\"link-relationship\"> Better Noise Music [20 articles]&#8221; href=&#8221;https:\/\/www.musicbusinessworldwide.com\/companies\/better-noise-music\/&#8221;&gt;Better Noise Music<\/a>.<\/strong><\/p>\n<div class=\"mb-advert__uber\">\n<div id=\"uberad\"><a href=\"https:\/\/www.curveroyaltysystems.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"http:\/\/businessnewsbox.com\/wp-content\/uploads\/2022\/07\/paul-cormack-promoted-to-general-manager-at-better-noise-music.png\"><\/a><\/div>\n<\/div>\n<p><span>Cormack <a class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/allen-kovacs-better-noise-makes-key-hires-in-canada-and-europe\/\" target=\"_blank\" rel=\"noopener noreferrer\">previously served as Managing Director of Canada<\/a> for the company.<\/span><\/p>\n<p>In the last four months, in addition to covering the Canadian market, <span>Better Noise says that Cormack <\/span>stepped in to lead the campaigns for Asking Alexandria, Bad Wolves, All Good Things, and Eva Under Fire, overseeing the distribution and marketing of all projects by these artists.<\/p>\n<p><span>Cormack\u2019s promotion elevates his responsibilities to overseeing the overall day-to-day running of the company.<\/span><\/p>\n<p><span>Beginning his career at <a class=\"link-relationship\"> Universal Music Group [2,743 articles]&#8221; href=&#8221;https:\/\/www.musicbusinessworldwide.com\/companies\/universal-music-group\/&#8221;&gt;Universal Music<\/a> Canada handling the Canadian marketing for MCA Records, Polydor Records, The <a class=\"link-relationship\"> Disney Music Group [17 articles]&#8221; href=&#8221;https:\/\/www.musicbusinessworldwide.com\/companies\/disney-music-group\/&#8221;&gt;Disney Music Group<\/a>, and the Strategic Marketing Division, Cormack moved into running television marketing, creative, and research departments for prominent television brands.<\/span><\/p>\n<p><span> He also launched and ran Sparkwheel Marketing &amp; Strategy, a boutique lifestyle and market-research agency in 2019, where he worked directly with independent artists, content producers, and <a class=\"link-relationship\"> YouTube [1,307 articles]&#8221; href=&#8221;https:\/\/www.musicbusinessworldwide.com\/companies\/youtube\/&#8221;&gt;YouTube<\/a> brands. &nbsp;<\/span><\/p>\n<p><span>New York-headquartered BNM (<a class=\"link-internal\" href=\"https:\/\/www.musicbusinessworldwide.com\/eleven-seven-label-group-rebrands-as-better-noise-music\/\" target=\"_blank\" rel=\"noopener noreferrer\">formerly Eleven Seven Music<\/a>) was founded in 2006 by <a class=\"link-relationship\"> Allen Kovac [22 articles]&#8221; href=&#8221;https:\/\/www.musicbusinessworldwide.com\/people\/allen-kovac\/&#8221;&gt;Allen Kovac<\/a>, who has managed acts including The Bee Gees and M\u00f6tley Cr\u00fce.&nbsp;<\/span><\/p>\n<p><span>The company bills itself as the \u201cpremier independent [rock] music label under Better Noise Entertainment, a content creation and marketing company that produces music, books, films, documentaries, TV shows, theatrical productions, and tours.\u201d<\/span><\/p>\n<blockquote>\n<figure class=\"mbw-articlepic mbw-articlepic--right\"><img class=\"lazyload\" data-srcset=\"http:\/\/businessnewsbox.com\/wp-content\/uploads\/2022\/07\/paul-cormack-promoted-to-general-manager-at-better-noise-music.jpg 80w, http:\/\/businessnewsbox.com\/wp-content\/uploads\/2022\/07\/paul-cormack-promoted-to-general-manager-at-better-noise-music-1.jpg 160w, http:\/\/businessnewsbox.com\/wp-content\/uploads\/2022\/07\/paul-cormack-promoted-to-general-manager-at-better-noise-music-2.jpg 320w, http:\/\/businessnewsbox.com\/wp-content\/uploads\/2022\/07\/paul-cormack-promoted-to-general-manager-at-better-noise-music-3.jpg 418w, http:\/\/businessnewsbox.com\/wp-content\/uploads\/2022\/07\/paul-cormack-promoted-to-general-manager-at-better-noise-music-4.jpg 648w, http:\/\/businessnewsbox.com\/wp-content\/uploads\/2022\/07\/paul-cormack-promoted-to-general-manager-at-better-noise-music-5.jpg 836w, http:\/\/businessnewsbox.com\/wp-content\/uploads\/2022\/07\/paul-cormack-promoted-to-general-manager-at-better-noise-music-6.jpg 1296w\" data-sizes=\"auto\"><\/figure>\n<p>\u201cHaving worked with Paul at Universal Music International I knew of Paul\u2019s tremendous can-do attitude and problem-solving nature.\u201d<\/p>\n<p><span><strong>Dan Waite, Better Noise Music<\/strong><\/span><\/p>\n<\/blockquote>\n<p><span>About Cormack\u2019s promotion, President Dan Waite, said: \u201cHaving worked with Paul at Universal Music International I knew of Paul\u2019s tremendous can-do attitude and problem-solving nature.<\/span><\/p>\n<p><span>\u201cPaul\u2019s insights and analytical nature are already showing results, and this promotion to GM reflects BNM growth targets for our artists and Paul\u2019s place within those ambitions.\u201d<\/span><\/p>\n<blockquote>\n<p><strong>\u201cIn this expanded role I look forward to working closely with the global Better Noise team to achieve success for all of the artists and projects on the roster.\u201d<\/strong><\/p>\n<p><strong><span>Pual Cormack<\/span><\/strong><\/p>\n<\/blockquote>\n<p><span>Cormack added: \u201cSince joining Better Noise I have been impressed by the label\u2019s commitment to artist development, and also by the company\u2019s strategic, and tactical use of data. <\/span><\/p>\n<p><span>\u201cIn this expanded role I look forward to working closely with the global Better Noise team to achieve success for all of the artists and projects on the roster. <\/span><\/p>\n<p><span>\u201cThis is a busy year with the global release of The Retaliators feature film in September, new releases coming from Five Finger Death Punch, The Hu, Dirty Heads, NOTHING MORE and Bad Wolves, not to mention Eva Under Fire and Classless Act, Better Noise\u2019s two developing acts poised to break globally. What a fantastic time to begin in this new role.\u201d&nbsp;<\/span><\/p>\n<blockquote>\n<p>&nbsp;\u201cPaul has made an immediate impact since joining Better Noise.\u201d<\/p>\n<p><span>Steve Kline, Better Noise&nbsp;<\/span><\/p>\n<\/blockquote>\n<p>Better Noise Chief Operating Officer Steve Kline, said: \u201cPaul has made an immediate impact since joining Better Noise.<\/p>\n<p>\u201cI look forward to him contributing even further as he applies his skill set and experience in this expanded leadership role.\u201d<\/p>\n<hr>\n<p><em>By Teddy Cohen<\/em><span class=\"mb-article__stamp\">Music Business Worldwide<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Paul Cormack has been promoted to the role of General Manager at independent record label Better Noise Music [20 articles]&#8221; href=&#8221;https:\/\/www.musicbusinessworldwide.com\/companies\/better-noise-music\/&#8221;&gt;Better Noise Music. Cormack previously served as Managing Director of Canada for the company. In the last four months, in addition to covering the Canadian market, Better Noise says that Cormack stepped in to lead [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[119],"tags":[],"class_list":["post-86348","post","type-post","status-publish","format-standard","hentry","category-music-business-worldwide"],"_links":{"self":[{"href":"https:\/\/businessnewsbox.com\/index.php?rest_route=\/wp\/v2\/posts\/86348","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/businessnewsbox.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/businessnewsbox.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/businessnewsbox.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/businessnewsbox.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=86348"}],"version-history":[{"count":0,"href":"https:\/\/businessnewsbox.com\/index.php?rest_route=\/wp\/v2\/posts\/86348\/revisions"}],"wp:attachment":[{"href":"https:\/\/businessnewsbox.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=86348"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/businessnewsbox.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=86348"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/businessnewsbox.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=86348"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}